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STORY OF HGTR

"Hugotero Clothing" had its humble origin. In the era when "hugot lines" started to capture the imagination of Mr. Cedrick Saliva, who had previously pursued a career in photography, found himself on a different path. Fueled by the desire to create something unique and meaningful, he ventured into the world of entrepreneurship. Cedrick, known for his introverted nature, discovered a captivating way to convey his innermost feelings. He transformed them into an array of designs that not only resonated with "hugot lines" but also carried his personal touch of wit and emotion. These designs became the cornerstone of "Hugotero Clothing," infusing it with a distinctive character and charm.

Cedrick embarked on a challenging adventure when he ventured into the bustling streets of Divisoria, accompanied by his girlfriend, who would later become his beloved wife, Mrs. Loraine Paula Saliva. Their mission: to hunt for the perfect materials to breathe life into his entrepreneurial vision. Simultaneously, Mrs. Loraine Paula Saliva had her own entrepreneurial endeavor, "Kittly," a haven for children's delights. This dynamic duo was determined to conquer the vibrant marketplace together. 

In 2017, his digital venture soared to new heights, and he made a bold decision to bring his exquisite collection of shirts to life in the heart of Malolos Bulacan, a place known for its charm and character. This daring move led him to none other than "Hershoppe," a quaint and enchanting boutique nestled in the heart of this picturesque town. There, his shirts found a new home, surrounded by the nostalgic allure of Hershoppe's vintage charm, creating a harmonious blend of modern style and timeless elegance.

During that very same year, he embarked on an exciting journey by establishing his inaugural office in the tranquil town of Naic, Cavite. Nestled amidst the serene beauty of Naic, this office became a hub of creativity and innovation, where dreams took shape and visions became reality. As the sands of time continued to flow, November 2022 marked a significant milestone when he boldly stepped onto the grand stage of the World Trade Center. With hearts filled with anticipation and a treasure trove of unique creations in tow, he made his debut at the prestigious Noel Bazaar, casting a spell of enchantment on visitors with every stitch and pattern. And then, in December 2022, he spread his wings even further, as his remarkable designs graced the vibrant halls of Filinvest Alabang. Amidst the bustling atmosphere of this urban haven, his creations added a touch of elegance and sophistication to the festive season, making a lasting impression on those who crossed his path.

In the year 2023, a new chapter unfolded as his exquisite store in Cavite blossomed into reality, gracing the community with its unique charm and style. Nestled within Cavite's embrace, this store became a beacon of fashion, drawing wanderers and fashion enthusiasts into its welcoming embrace.

But that was just the beginning of an even more enchanting journey. As the year 2023 unfolded, destiny wove its threads, and he found himself embarking on a mesmerizing collaboration with the enigmatic Asian Cutie Albert Nicolas. Together, they embarked on a creative odyssey, blending their unique styles and visions to create something truly extraordinary.

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